It Is All About Your Listing Quality Score,Your Relevant Keywords and Your Rank!

Stay Ahead Of The Competition

At Digital Marketing Management, ensuring that your brand stays ahead of the competition is our goal. We do much more than help you create the ideal product pages complete with the product images and bullet points. To help your brand maintain its optimal ranking, we also perform ongoing optimization.

Drive Conversion Rates

In optimizing your product pages, we maximize keyword rankings. Our SEO proficiency allows us to efficiently utilize them for increasing and maintaining your pages’ conversion rates.

Why is Amazon Product Listing Optimization Important?

It improves the ranking as well as increases traffic which ultimately increases sales

  • Since the Amazon algorithm is constantly changing, a “set it and forget it” strategy does not work with Amazon listings

  • Old practices on images and keywords may not work today The more accurate listing helps your build better trust with your customers

  • The more accurate listing helps your build better trust with your customers

  • Consistency in product listing makes your brand seem more legitimate to buyers which ultimately boosts brand

  • Well-constructed listings increase the chances of conversions

  • Increase Traffic

    Amazon product listings with high conversion rates will also rank high in customer searches. Amazon awards by boosting pages that convert more. This privilege further increases your brand’s online visibility and influence. With more customers exposed to your product pages, your sales are bound to increase as well.

  • Drive More Sales

    Putting together well-constructed SEO friendly listings increases the chances for buyers to find you. Having your product detailed in a way that accurately highlights the product features gives potential buyers more reason to purchase your product. The details pages also improves customer experience which increases the possibility of getting positive review.

  • Build Brand Trust

    A well-optimized listing page is a well-communicated offer by the seller to both the customer and Amazon’s algorithm. Ensuring that your detail page is optimized means delivering shoppers with all the information they need (description & images) prior to purchase. The more accurate your listing, the better brand trust you can develop with your customers.

Take The Guess Work Out Of Launching On Amazon

Take Your Amazon Game To The Next Level. From comprehensive listing optimization and data-driven keyword research to intelligent strategy building, Digital Marketing Management will help you sell more at every stage of the purchase journey.

Streamline your Amazon advertising with an intelligent and data-driven competitive analysis designed to make online selling quicker, easier, and more profitable.

Average reduction in ACoS for sellers. Increase in sales for sellers that scale advertising. Reduction in effort compared to manual PPC management.

Amazon Product Launch & Optimization Costs

  • step1

    Trademark

    This first step is essential to having access to superior marketing options on Amazon (brand registry and EBC) and other E-Commerce sites.

    $700

  • Step2

    Listing Buildout including Graphic Arts -Copy

    Consumers cannot "touch" your product before they but it on E-commerce Sites, So they to " feel" your product through the listing in the from pictures, infographics, videos, and words.

    $2100

  • Step3

    Vine Program

    If the consumer is given a choice between a product that has reviews and one that has none, they will choose the one with reviews. The vine program allows you to get up to 30 "instant" reviews per SKU, increasing conversions.

    COG’S

  • Step4

    EBC

    EBC (Enhanced Brand Content) takes your listing to the next level with many more graphics and video for a truly media rich experience that consumers have become used to through social media sites.

    $900

  • Step5

    Keywords - PPC - Coupons

    To rapidly increase rank, and therefore sales, your product needs to be promoted organically and through a set of paid processes to make consumers aware of it, and to start increasing your ranking.

    $1000 - $2000/MO

 Amazon Product Launch Timing

Brand & Production

• Additional Market and Keyword Research • Buildout required accounts on target sites (i.e. Amazon) • Register products with E-Commerce site (i.e. • Amazon) Buildout listings • Write new copy • Title • Bullet Points • Descriptions • Create Pictures • Main picture (the one that shows up in search results) • Product pictures • Infographics • Lifestyle pictures

Testing & Consumer Awareness

• Start building inventory (i.e. send product to Amazon warehouse)

• Receiving in inventory (this can be anywhere from 1-2 weeks on the average) • Start testing product sales vs keywords

• Organically

• Sponsored (PPC, Coupon, etc.) • If trademarked, apply for Vine review program

Learned Lessons & Customer Considerations

• Send in additional inventory • Apply testing data • Modify keywords • Copy • Pictures • Modify sponsored approaches • Follow up on reviews (Vine and Organic) to obtain

• Better ranking and search-ability

• Build out Enhanced Brand Content

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